DMI WEBINAR: DIGITAL MARKETING IN THE AI ERA
The explosive development of Artificial Intelligence (AI) is bringing new opportunities and new challenges for Digital Marketing professionals. AI is the game-changer that any digital marketer wants because of its usefulness in gathering data, analyzing information, and deepening the persona of potential customers, ... thereby helping to improve the performance and work efficiency of a Marketer. However, AI also hides many risks and causes negative impacts in work if users do not understand and use the right goals.
Understanding those concerns, PACE Institute of Management and Digital Marketing Institute (DMI) co-organized the seminar "Digital Marketing in the era of AI" to provide important information to help the Vietnamese Digital Marketer community better grasp the impact of AI on their profession, as well as how to leverage this AI tool to create breakthroughs in work and career.
| Live Webinar |
DIGITAL MARKETING IN THE ERA OF AI |
| Organizers | |
| Time | • 19:00 – 20:00, Thursday, March 21, 2024 |
| Location | • Zoom Online |
| Agenda |
• The opportunities and challenges of Digital Marketers in the booming era of Artificial Intelligence (AI).
• How to optimize the performance and effectiveness of marketing activities with AI tools (via case study)?
• Important competencies and skills that a digital marketer needs to advance a career in the AI era.
• DMI PRO program content updates help Digital Marketers adapt quickly to changes in the AI era.
• Q&A with speakers and guests
|
| Language | English and Vietnamese interpreter |
| Speakers | International Speakers: Mr. Sean Kenny – DMI’s Senior Expert of Digital Marketing |
| Participants |
• Digital Marketing professionals who want to have an international vocational certificate.
• Digital Marketing Manager wishes to develop professional competencies.
• Marketing leaders want to develop in-depth knowledge of Digital Marketing.
|
| Fees | Free admission for PACE Partners and Customers. |
