Imagine you are a stranger who has just arrived in Ho Chi Minh City and want to go from Cu Chi to District 1. You need to choose 1 of the following 2 things to help you get to your District 1 goals:
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A detailed map of the road in the city
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Or a car for moving
So will you choose a "map" or a "car" to achieve your goals?
In Marketing, "Map" is a metaphorical concept of Mindset of marketers and "Cars" is understood as
Toolset to do the job.
If the mindset is not clear, marketers will easily come up with wrong strategies and have "money wasting" campaigns without achieving profitable sales. But good mindset without implementation tools, marketers will face many challanges to reach customers or invest a lot of effort but not achieve business efficiency as expected.
Therefore, a marketer needs both: "Map - Mindset" and "Car - Toolset" to be able to accomplish all business goals.
Understanding the "Main point" that matter marketers:
"Which marketing mindset is always right and trendy?" and
"What tools are economical and effective to use?". PACE School of Marketing Management in cooperation with Digital Marketing Institute the leading global certification body in Digital Marketing, has organized
seminar "MINDSET or TOOLSET – The complete guide to Digital Marketing sucess”:
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Modern thinking and effective tools to help digital marketers succeed
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"3-in-1 Solution" on Mindset – Skillset – Toolset for Marketing of Digital Marketing Institute
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Opportunity to level up career when owning Digital Marketing Institute CDMP certificate
DETAIL INFORMATION
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Topic |
DIGITAL MARKETING: MINDSET OR TOOLSET?
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Organizers |
PACE School of Marketing Management
(A Member of PACE Institute of Management)
Digital Marketing Institute (DMI)
(The leading global certification body in Digital Marketing) |
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Time |
18:30 – 20:30, Wednesday, 02/11/2022 |
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Locations |
PACE School of Marketing Management - 341 Nguyen Trai, Nguyen Cu Trinh Ward, District 1, HCMC |
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Agenda |
Part 1
The current context of marketers and the future trend of digital marketing
Modern thinking and effective tools to help digital marketers succeed
Part 2
Opportunity to shine career when owning DMI Academy CDMP certificate
"3-in-1 Solution" on Mindset – Skillset – Toolset for Marketing of Digital Marketing Institute
Part 3
Q&A |
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Speakers |
Mr. HOANG TRONG HAI
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He is an expert in Marketing with more than 20 years of direct executive management experience in the field of Marketing and Sales for multinational companies such as Yokohama, Michelin, Goodyear, USG Boral, ... in Vietnam market and regional markets such as Philippines, Malaysia, HongKong, ...
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He achieved Certified Digital Marketing Professional (CDMP) from Digital Marketing Institute (DMI).
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He is currently a Lecturer in PACE School of Marketing Management (PACE Institute of Management).
Mr. LA HOANG NAM – Solution Development Director of PACE Institute of Management. |
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Participants |
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Young people who want to achieve international CDMP certification to pursue a career in "Professional Digital Marketing"
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Marketers who want to develop professional expertise to advance to the position of Digital Marketing Manger
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Marketing leaders and managers want to apply professional digital marketing knowledge to implement synchronous and effective marketing strategies.
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Fee |
The program is open to invitees and there is no fee to attend |
REGISTER NOW