Why is the issue of digital transformation so concerned and valued by businesses in recent years? The following figures seem to be clear evidence that the mission of digital transformation in the corporate environment has been raised to a new level in 2022:
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89% of companies have already started adopting digitally-preferred business strategies or started building similar ones (survey by IDG).
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87% of companies believe digital technologies will have a major impact on their industry (according to Forbes statistics).
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60.8% of CMOs said they have “focused resources on building and developing a customer-oriented digital interface”, and 56.2% plan to “adopt a business model focused on digital transformation” (according to The CMO Survey).
These figures show that businesses, especially Marketers began to realize the importance of digital transformation. The enhancement of marketing management capacity in this transition period is also of special interest to marketing leaders and business leaders. Many businesses are well aware that developing a solid Digital Marketing platform to optimize their marketing effectiveness is the right and necessary investment.
That is the reason why PACE School of Marketing Management (a Member of PACE Institute of Management) hold the Live Webinar “CDMP Certification - The Breakthrough for Marketing Career in the Digital Age" with the topic "Keep up with changing trends from DIGITAL TRANSFORMATION" to share and introduce a solution that can help Digital Marketers & Business leaders and Managers complete.
INFORMATION ABOUT LIVE WEBINAR
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Live Webinar |
Keep up with changing trends from DIGITAL TRANSFORMATION
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Organizations |
PACE School of Marketing Management
(A Member of PACE Institute of Management)
Digital Marketing Institute (DMI)
(The leading global certification body in Digital Marketing) |
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Time |
14:30 - 16:30, Thursday, July 14, 2022 |
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Place |
Online (Participants can attend everywhere with internet access) |
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Agenda |
Part I:
Keep up with changing technology trends from BIG TECH:
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Overview of Digital Marketing in the face of changes from Big Tech
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New challenges for Digital Marketers & Business Leaders
Part II:
Redefine the positions of Digital Marketer and the breakthrough for Marketing career in the digital Age: “Attend the DMI PRO Program to be able to optimize the efficiency of Marketing investment at the Enterprise & the opportunity to gain the CDMP Certificate (Certified Digital Marketing Professional), which is valued globally”.
Part III: Q&A about DMI PRO program. |
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Speakers |
Mr. Tran Quoc Hung - Solutions Expert of PACE Institute of Management
He is also the first expert in Vietnam to be trained by DMI and certified as an Official Lecturer of DMI PRO Program and CDMP Certificate of DMI. |
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Participants |
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The "Marketers" with the desire to become "Professional Digital Marketer" according to international standards and get an international guarantee of their profession.
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Business leaders, IT leaders and Marketing leaders want to use digital marketing to "transform digitally" their marketing activities and are responsible for planning and implementing strategies Marketing.
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Anyone who works in marketing or business, has the desire to prove their capacity and stature according to international standards.
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Fee |
Totally free |
This Live Webinar is suitable for those who have good English
reading skills and have devices with Zoom software installed.
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